While you’re doing fine without a website, consider this: 48% of people determine a business’s credibility by its web design, and 57% won’t recommend one with a poorly designed site. With half of all internet users using website design to form opinions, it’s vital to not only have an online presence but ensure it’s well-crafted, especially since 38% won’t engage with an unattractive layout. Having a compelling site can give you an edge in today’s digital landscape.

It’s the practice of optimizing your website so that it appears higher on search engine results, making it easier for potential customers to find you. A well-optimized website can significantly increase traffic and, subsequently, business opportunities. SEO is like the signage and window display of a brick-and-mortar store. It attracts potential customers and entices them to come inside.

Website design plays a crucial role in user experience and perceptions of credibility. Studies show that many users form opinions about a business based on web design alone, and a majority might not engage or recommend a business if its website design is poor.

Regular updates keep your website fresh, relevant, and optimized for search engines. Ideally, you should review content monthly, ensuring services, products, and information remain current. Major redesigns are typically considered every 2-3 years.

The time varies based on complexity, features, and your specific requirements. A basic site may take a few weeks, while a more complex site could take several months.